Monday, 28 September 2020

Choice of fonts

 Font Shortlist:






Here are the typefaces I am considering using for the website logo, and possibly other parts of the website, for example headers.

Both 'Signed.ttf' and 'Traditional Punk.otf' are homage fonts with 'Signed.ttf' being a reference to one of the inspirations for my video: Wolf Alice and 'Traditional Punk.otf' being the more obvious reference to the Sex Pistols, which would make my artist fit better to the context of them making a protest song.

Each font would create an alternative tone to the style of my webpage and brand image. With this in mind I chose to consult my target audience, getting them to choose their 2 favourites, the overwhelming majority chose 'Matadero.otf' and 'Horrible.ttf'. Between these two, I think 'Matadero.otf' would be the best choice and fit the context of my artist's music better - alternative and moderately gritty.

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